ARCHITECTONICS OF LINGUAL CONTENT IN THE PROJECT «ENDLESS TRAVEL, OR AENEID»

Anhelina GANZHA,
PhD in Philology, Senior researcher of the Department of stylistics, language culture and sociolinguistics, Institute of the Ukrainian Language of National Academy of Sciences of Ukraine,
4 Hrushevskyi St., Kyiv 01001, Ukraine;
E-mail: ganzhalina@ukr.net
ORCID: https://orcid.org/0000-00032938-5306

The architectonics of the lingual content of the multimedia collage «Endless Journey, or Aeneid», aims to form a holistic view of the ideological content (content) of the cultural product. The spatial organization of the macrotext of the media product involves a kind of dialogue between two linguistic persons and, accordingly, two cultural and aesthetic practices of Ivan Kotlyarevskyi and Yurii Andrukhovych. Contemporary Ukrainian poet is seen in various communicative roles – scientist-philologist, writer-postmodernist, actorreader, epitaph philosopher-destroyer of stereotypes, and also in love with literature reader. The Father of New Ukrainian Literature communicates with the audience through quoted quotations from «Aeneid». The architecture of the lingual content under consideration is nonlinear, internal and external, verbal and non-verbal communication is involved. Text material of a media product potentiated by original audiovisual accompaniment. The cultural polycode “Endless Voyages, or Aeneids” is projected onto the public polylogue about the search for new ways and means of aesthetically comprehending reality in diachrony and synchronicity.

Keywords: architectonics, lingual content, Ivan Kotlyarevskyi, Yurii Andrukhovych, multimedia collage, lingual culture.

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